Client
Client
Client
Client
Khalid A.
Khalid A.
Khalid A.
Khalid A.
Country
Country
Country
Country
Egypt
Egypt
Egypt
Egypt
Year
Year
Year
Year
2021
2021
2021
2021
Service
Service
Service
Service
Branding Design
Branding Design
Branding Design
Branding Design
Duration
Duration
Duration
Duration
3 Weeks
3 Weeks
3 Weeks
3 Weeks
Cost
Cost
Cost
Cost
| PROJECT OVERVIEW
AlSlamlek Hotel, once a cherished retreat of the Egyptian royal family, is a prestigious sanctuary nestled in the coast of Egypt. This historic hotel embodies opulence, elegance, and a storied past. Now open to discerning guests, it offers an experience steeped in regal splendor and cultural heritage.
Client’s Goals:
he client aimed to create a new branding that reflects the luxurious theme and rich history of the hotel.
Project’s Deliverables:
1. A distinctive logo that encapsulates the opulence and elegance of AlSlamlek Hotel.
2. A luxurious color palette that resonates with the hotel’s regal splendor and cultural heritage.
3. comprehensive signage pack and wayfinding system to guide guests throughout the hotel.
Branding Design
Distinctive Logo
Luxurious Color Palette
Signage Pack
Wayfinding System
Where History Meets Luxury
Where History Meets Luxury
Where History Meets Luxury
Where History Meets Luxury
Where History Meets Luxury
Primary
Primary
Primary
Onyx
Onyx
HEX #333840
HEX #333840
HEX #333840
RGB 51 | 56 | 64
RGB 51 | 56 | 64
RGB 51 | 56 | 64
CMYK 20% 13% 0 % 75%
CMYK 20% 13% 0 % 75%
CMYK 20% 13% 0 % 75%
PANTONE
PANTONE
PANTONE
432 C
432 C
432 C
Secondary
Secondary
Secondary
Tumbleweed
Tumbleweed
Tumbleweed
HEX #D8A079
HEX #D8A079
HEX #D8A079
RGB 216 | 160 | 121
RGB 216 | 160 | 121
RGB 216 | 160 | 121
CMYK 0% 26% 44 % 15%
CMYK 0% 26% 44 % 15%
CMYK 0% 26% 44 % 15%
PANTONE
PANTONE
PANTONE
728 C
728 C
728 C
Accent
Accent
Accent
Shady Lady
Shady Lady
Shady Lady
PANTONE
PANTONE
PANTONE
Gray 6 C
Gray 6 C
Gray 6 C
HEX #AAA6A6
HEX #AAA6A6
HEX #AAA6A6
HEX #AAA6A6
RGB 170 | 166 | 166
RGB 170 | 166 | 166
RGB 170 | 166 | 166
RGB 170 | 166 | 166
CMYK 0% 2% 2 % 33%
CMYK 0% 2% 2 % 33%
CMYK 0% 2% 2 % 33%
CMYK 0% 2% 2 % 33%
Experience Royal Splendor at Alslamlek
Experience Royal Splendor at Alslamlek
Experience Royal Splendor at Alslamlek
Experience Royal Splendor at Alslamlek
Experience Royal Splendor at Alslamlek
Primary Typeface
Primary Typeface
Primary Typeface
Primary Typeface
Primary Typeface
Cinzel Decorative
Cinzel Decorative
Cinzel Decorative
Cinzel Decorative
Cinzel Decorative
Aa Bb cc dd ee ff gg hh ii jj kk ll mm nn oo pp qq rr ss tt uu vv ww xx yy zz
Aa Bb cc dd ee ff gg hh ii jj kk ll mm nn oo pp qq rr ss tt uu vv ww xx yy zz
Aa Bb cc dd ee ff gg hh ii jj kk ll mm nn oo pp qq rr ss tt uu vv ww xx yy zz
Aa Bb cc dd ee ff gg hh ii jj kk ll mm nn oo pp qq rr ss tt uu vv ww xx yy zz
Aa Bb cc dd ee ff gg hh ii jj kk ll mm nn oo pp qq rr ss tt uu vv ww xx yy zz
Secondary Typeface
Secondary Typeface
Secondary Typeface
Secondary Typeface
Secondary Typeface
General Sans
General Sans
General Sans
General Sans
General Sans
Aa
Aa
Aa
Aa
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General Sans is a rationalist sans serif typeface. Its letterforms feel like the France of the 1950s; they are very orderly, but also a bit spritely.
General Sans is a rationalist sans serif typeface. Its letterforms feel like the France of the 1950s; they are very orderly, but also a bit spritely.
General Sans is a rationalist sans serif typeface. Its letterforms feel like the France of the 1950s; they are very orderly, but also a bit spritely.
General Sans is a rationalist sans serif typeface. Its letterforms feel like the France of the 1950s; they are very orderly, but also a bit spritely.
General Sans is a rationalist sans serif typeface. Its letterforms feel like the France of the 1950s; they are very orderly, but also a bit spritely.
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